Each year, Professor Dina Faour and her advertising students at AUD collaborate with the university’s Health Center to create a meaningful breast cancer awareness campaign. This annual engagement enables students to channel their creativity and skills toward a cause that resonates across the community. This campaign extends beyond traditional media to include social media. The campaign was also showcased on campus, where students presented their work to both visitors and AUD administration, amplifying the message of support and awareness. This yearly project not only sharpens students’ real-world advertising skills but also instills a sense of social responsibility, aligning academic learning with impactful community contributions.

Reflecting on the students' efforts, the Head of Health Services at AUD, Ms. Nelly Halabi, stated: "We are thankful for the dedication shown by Professor Dina Faour and her students. Their contribution each year strengthens our collective effort to support those impacted by breast cancer."